On Point with Peter van Aartrijk and Rick Morgan is an audio conversation with insurance industry leaders who champion change and challenge all of us to think.

As Allstate’s social media manager, Marcia Hansen oversees Vehicle Vibes, an automotive blog geared toward women and young adults, and Friender Benders.com, an entertaining and irreverent user-generated content portal. Marcia is also the host of Vehicle Vibes Radio, live at 10am Central on Tuesdays.

As Allstate’s social media guru, Marsha was also a presenter at Aartrijk’s Brand Camp, talking about her role in marketing and the importance of listening to customers and prospects.

The podcast was published Monday, December 28, 2009. Run time is 29 minutes 3 seconds.