Meet Our Team

Laura Packard

Vice President, Marketing & Client Relations

Laura fell into the insurance industry while in college when she found herself needing a summer job. During her 13-year (it was a long summer) career at American Collectors Insurance, Laura was involved in all sales and marketing initiatives while serving in a variety of positions, ultimately as the vice president of sales and marketing. In this position, she oversaw the development of all strategic marketing plans. She has first-hand experience in growing a company through client engagement, particularly through the use of consistent branding, leveraging content marketing and social media, and articulating brand differentiators. She was a featured speaker on content marketing at A.M. Best's 2013 Insurance Marketing and Advertising Summit. Laura had a rewarding, productive, results-driven and fun relationship with Aartrijk as a client for a decade, which gives her a unique perspective when working with other insurance companies and agencies. When she's not mixing things up in the insurance marketing world, Laura can be found walking or spoiling her two rescued chocolate labs or cheering on the Philadelphia Phillies, Flyers, or Houston Texans. A native and proud New Jerseyan, Laura now lives in Houston, Texas, with her husband and daughter.

laura@Aartrijk.com
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