Aartrijk Insights
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Aartrijk Insights
Welcome to the Aartrijk Blog—your source for sharp insights and smart commentary at the intersection of branding, marketing, and insurance.
Whether you're navigating agency growth, carrier communications, or customer experience strategy, our team brings decades of industry know-how and a dash of fun to help you stand out in a crowded market.
Dive in for thought leadership, practical advice, and fresh perspectives tailored for insurance pros who think beyond the expec
- Peter Van Aartrijk
- February 9, 2026
What if work isn’t supposed to love you back? In this episode,Jenn Urso, founder of The Leadership Project, joinsPeter...
- Peter Van Aartrijk
- January 26, 2026
When insurance markets get unpredictable, innovators likeDylan DiMarchistart rewriting the rules. In this new On Point...
- Peter Van Aartrijk
- January 13, 2026
In the latest episode of On Point with Peter van Aartrijk , sales coach Amy Reczek breaks down what really moves the...
- Peter Van Aartrijk
- December 9, 2025
New On Point Podcast Drop: Westfield's Insurance's Jennifer Palmieri on Growth, Culture & “Be Here Now” Leadership...
- Peter Van Aartrijk
- November 25, 2025
Host Peter van Aartrijk takes us back to Applied Net 2025 with three standout conversations straight from the Vegas...
- Peter Van Aartrijk
- November 24, 2025
The world indeed could be ending, but independent insurance agents and brokers will remain forever. They take the hits...
- Anny Beck
- October 27, 2025
In today’s fast-paced media landscape, many professionals in communications, PR, and editorial circles argue that press...
- Anny Beck
- October 27, 2025
Why an “old-fashioned” tool remains a cornerstone of trust in a digital-first world
- Peter Van Aartrijk
- October 27, 2025
Bringing out the best in workplace teams is a passion for organizational consultant Emma Corcoran. On this episode of...
- Peter Van Aartrijk
- October 13, 2025
Lloyd Yavener, president and COO of Sutton National Group, believes in the future of delegated underwriting authority....
