Aartrijk Insights
Welcome to the Aartrijk Blog—your source for sharp insights and smart commentary at the intersection of branding, marketing, and insurance.
Whether you're navigating agency growth, carrier communications, or customer experience strategy, our team brings decades of industry know-how and a dash of fun to help you stand out in a crowded market.
Dive in for thought leadership, practical advice, and fresh perspectives tailored for insurance pros who think beyond the expec
New On Point Podcast Drop: Westfield's Insurance's Jennifer Palmieri on Growth, Culture & “Be Here Now” Leadership...
Host Peter van Aartrijk takes us back to Applied Net 2025 with three standout conversations straight from the Vegas...
Bringing out the best in workplace teams is a passion for organizational consultant Emma Corcoran. On this episode of...
Lloyd Yavener, president and COO of Sutton National Group, believes in the future of delegated underwriting authority....
Claims fraud is getting more sophisticated. Carriers can fight back with AI to sift through huge amounts of data and...
On this installment we visit with the HR pro who oversees a team fielding tens of thousands of job applications each...
Could insurance providers forge a new bond of trust with policyholders? Valkyrie Holmes, age 21, is working toward that...
Anupam Gupta, chief product officer at Applied Systems, offers an update on how the tech provider continues to...
In our continuing attempt to unpack AI in insurance, we hear from Dale Steinke, a “company guy” who truly understands...